What this is is another less-known aspect of google called “Trends.” You can type in any word or set of words and it will chart out how many times that word has been searched for, in what areas of the world, and what news articles accompanied it. (note the letters. The mid-2006 spike is when david blaine did not accomplish his latest feat of something or another.) Interesting, no? If nothing else it disproves the idea of greg being awesome and proves the overwhelming superiority of ben’s awesome. (the words teah and kayeleen did not occur at any time. Sorry.)
In an interesting side note, you can see what are the top 10 locations that people are searching for these phrases from. In every location, yes, ben is far ahead. EXCEPT in minneapolis, where, for some reason unknown to the rest of us, “Blaine” is a much higher search.
I would have compared other people as well, but I don’t like doing research on non-authors. Ha.